UNIT9 partnered with Nissan Middle East and TBWA/Chiat/Day New York to create a cinematic movie set for Nissan’s stand at the 2015 Dubai Motor Show, where guests transformed themselves into movie stars from inside a Nissan Patrol.


Guests were placed into a cinema-quality movie poster and film trailer for fictional action thriller Agent 23 using green screen technology.

I came onboard part way through, after the original filming to support the UNIT9 Producer, Directors and the full project team in the development and ensure a successful installation & run. 

Arab GT

Shorty Award

Production Company: UNIT9

Agency: TBWA New York

Client: Nissan

Location: Dubai

Year: 2015